Pocket Aces Records
Pocket Aces Records is the new record label for artist The Dealer
. The name was chosen to fit a card game theme, which was to be conveyed through all sub-brands and future projects.
The logo was created with bold typography and graphics to assist with legibility, as it was most likely going to be displayed on a small scale for CD credits. Digital use was also considered, with the design fitting neatly within a square format, as this is used commonly on music streaming services such as iTunes and Spotify. Two slight variants were made to accommodate a variety of background tones, future-proofing the identity.
Design: Chris Thomas