UK Wildlife Cameras
UK Wildlife Cameras is a start-up business selling cameras and electrical equipment for nature enthusiasts. We were asked to create the packaging for the Bird Box Camera Kit, their most popular product.
The packaging had to be able to accommodate a camera, charger, receiver, cables and instruction manual. The client didn’t want the expense of custom made trays, so we decided we would create the partitioned segments with card that were to be padded with bubble wrap when packed. All of the pack sections had to fit onto one B2 sheet to keep the unit cost to a minimum.
As there were to be further combinations of products that made up different kinds of kits, the main carton was branded with only the logo and website. Inside, the carton featured adaptable trays that could be adjusted depending on the order. This allowed UK Wildlife Cameras to use the main carton for all orders, with only the sleeve needing to be changed depending on what kit was bought.
Structural Packaging Design, Artwork and Visualisation: Chris Thomas
Project Management: Chrissie Davis